While many real estate experts will try and discourage homeowners from trying to sell during the holidays, they may be forgetting some of the top benefits of a holiday sale.
Yes, selling a home during the holidays can be more stressful and is often more difficult than selling during peak times in the year, however, there are many benefits and advantages to putting your home up for sale during this time of year.
Take a look at some of our top reasons to sell your home during the holidays:
Holiday Buyers Are More Motivated
If someone is looking to purchase a home during the holidays, it’s probably because of a very specific reason. For instance, job relocation or buyers who are working with a tax deadline. This means that potential buyers are more motivated to close the deal quickly.
Work with your real estate agent to target this type of buyer to get the maximum exposure for your property.
The Market Is Less Saturated
During peak real estate times, the market can become oversaturated with homes for sale. Not only does this reduce your chances at selling your home quickly, but it also creates too many options for potential homebuyers, making them less likely to commit to a decision and close a deal.
During the holidays, the market is less saturated, so your home will get more exposure and be viewed more by serious buyers.
Your Home Will Look Its Best
Not to say that you don’t take care of your property during the rest of the year, but the holidays are a special time when we entertain loved ones and guests. Inviting potential buyers into your home when the halls are decked and your rooms are cozy, tidy, and inviting will only reinforce a positive impression on buyers and make them more likely to purchase your home.
A good tip for sellers presenting their homes during the holidays is to invest in quality real estate photos and videos since the foot traffic is reduced, more homebuyers will be looking online to get the first impression of your home. When they arrive for a visit, we also recommend making your home comfortable and inviting to entice the buyer to stay for longer. Serve refreshments or baked goods and make sure the heat is turned on to give buyers a cozy break from the cold outside.
For help selling your home this holiday season, contact the experts at The Sam Team at 832-200-5656.